I'm not really a fan, but because Paramore is popular and this is basically the EXACT same thing, I'm guessing they'll have some success, too.
Meh, the video isn't all that bad, I guess. Separated from the song, it tells a little narrative that's not too complicated and doesn't distract from the song, which is what music videos are supposed to do. So song=C- for genericness, video=B for simplicity. I agree, though...guitarist's haircut=F for not trying to find a barber without Parkinson's.